Yaksta's New Song 'Free My People' Breaks Free on Social Media and Exceeds All Expectations
Cover Artwork for 'Free My People' released on 18 October 2021
Jamaican recording artiste, Yaksta, releases
'FREE MY PEOPLE' in the midst of a Coronavirus lockdown situation in
Jamaica. The song was first released on his Youtube channel on 18
October 2021, before hitting the digital streaming platforms soon
afterwards. The song's cover artwork shows Yaksta with his arms wide
open, as if calling for freedom whilst absorbing nature's beautiful
freshness and space.
Speaking to Yaksta, Runabeat Media reporter,
Yanna Ricketts, discovered that his intentions are far from political
and the song was created last year, he explained:
"Well it's like this: I released 'That Time Again' in July 2021 to
celebrate us coming out of lockdown only to realise it's that time again
for lockdowns with 'no movement days' in place. We found ourselves
unable to go out even on Jamaica's National Heroes Day on Monday, the
18th of this month (October). It was a kind of irony so I remember I had
done recorded the song, 'FREE MY PEOPLE', because most heros in history
fought for freedom. We need to be free from all viruses" he said.
Yaksta in a white suit
At the time of writing 'FREE MY PEOPLE' had
exceeded all expectations for Yaksta and his Team on YouTube. The video
was directed by Davy Frsh, a trusted and talented creator in Jamaica's
music video industry, and has received a wave of positive comments along
with the song. The song's lyrics and the strong, superb vocals from
featured artiste, Nicola Jasmiin, fix together beautifully for a sweet,
Yaksta's US-based manager, Sanjay Negus added:
"We have never had such a rapid demand for dubs and specials off one
song. Within hours our DJs and sound systems were onto us for specials.
We are currently getting collab requests from different places in
Europe and Africa too. I guess this is another break-away song by Yaksta
that speaks to the people, but we never expected it to go like this to
be honest. It is as if Yaksta's freedom call has connected with the
people. We want to thank everyone for the love they have shown to
Yaksta, not only for this song but for the whole movement."
The 'FREE MY PEOPLE' music video is available on Yaksta's YouTube channel:
'Free My People' Official Video - by Yaksta (Bush Lawd) featuring Nicola Jasmiin
CLICK to WATCH NOW!
'FREE MY PEOPLE' is available on all digital streaming platforms to listen and share: